Mentor Digital is proud to be the chosen partner for Guinness World Records who have asked us to improve their user experience (UX) and user interface for their current website.
Mentor Digital have been asked to provide research on the user experience of the current Guinness World Records’ website with the aim to make improvements and discover insights into the way the website is being used. We will lead stakeholder engagement workshops and gather information on the core elements of the site along with a site review and work with Guinness World Records to produce output documentation.
From the insights discovered during the research phase, Mentor Digital will re-design current elements of the site, deliver design changes and lead further UX testing to ensure improvements will be in line with stakeholders’ goals. Most importantly, Mentor Digital will focus on the user journey and streamline the application process.