Mentor Digital is proud to announce the launch of a brand new website, booking system, e-commerce platform, and mobile specific booking platform for Bowlplex, one of the UKs largest bowling groups.
Mentor’s senior team developed the site from planning and UX (User Experience) design/testing all the way through to technical development.
The project involved large scale software development with an advanced bespoke API system that provides an interface for the new website and booking system to communicate with legacy software developed by 2 different bowling lane pin setting hardware and scoring providers. The site is designed with seasonal offers in mind and has been cleverly developed to work with both light and dark backgrounds, giving the marketing team at Bowlplex the ability to adapt the site for seasonal marketing campaigns. This site continues Mentor Digital’s expansion into B2C web development and the KPIs from the website’s first month have been staggeringly good.