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Mentor Digital announces new Digital Marketing Director

Mentor Digital is delighted to announce the appointment of Dan Watt as our new Digital Marketing Director.

Dan brings a wealth of experience to our team, having previously worked as a Senior Strategist at Google and Managing Partner at McCann. In these roles, he was responsible for developing and implementing digital marketing strategies for some of the world's largest brands.

At Mentor Digital, Dan will be responsible for leading our digital marketing efforts and driving growth for our clients. He will also play a key role in developing and executing our overall business strategy moving forwards.

Dan is a highly skilled and experienced digital marketing professional, and we are thrilled to have him on board here at Mentor Digital. His expertise and leadership will be invaluable as we continue to expand and grow our business over the coming years.

We are confident that Dan will make a considerable impact at Mentor Digital and we look forward to the contributions he will make to our team. Please join us in welcoming Dan to the Mentor Digital family!

Under Dan’s leadership, the digital marketing services offered by Mentor Digital will increase in breadth allowing Mentor to become a fully featured digital marketing agency, encompassing all elements of paid digital media, SEO and analytics.

Dan’s new Digital Marketing team at Mentor Digital is equipped to provide consultancy across the entire spectrum of digital media: from initial auditing, planning and forecasting through to campaign delivery across paid search, social and display platforms, alongside technical SEO, content strategy and production.

As well as paid media and SEO, the team also offers end-to-end analytics services, from auditing and scoping tracking requirements through to tag implementation, data visualisation and reporting.

Mentor's digital marketing services

Paid Media

  • Media planning
  • Media forecasting
  • Campaign auditing
  • Paid search
  • Paid social
  • Display and video


  • Site auditing
  • Technical SEO
  • Content strategy
  • Content production
  • Inbound marketing
  • Site migration


  • Analytics auditing
  • GA4 migration
  • Tracking setup
  • Data integrations
  • GTM management
  • Data visualisation